Tuesday, March 24, 2009

Relgious advertising : a surprise for our secular country

On the road to Dubuque in January and on the road to College everyday, sometimes I observe some big billboards on the side of the road. However, these billboards were not usual. They were promoting religious topic, like anti-abortion, hope in Christ and prayers addresses the Virgin : "Holy Mary, Queen of peace, pray for us". I was surprised to see that it was accepted while in France it would be a scandal. I remembered that the USA promoted religious liberty and expression, but asked to myself if it could hurt people who do not believe in God. I remembered as well that American people are much more religious that French. I asked my host mother about that and she told me that these billboards were private, that the State government did not deal with that, and so that people could put up whatever they would like to.
I thought it was a great means to expose faith and to surprise people... because it is in surprising people that we succeed in getting their attention.